Posts tagged copywriting
How not to be a VIP and other lessons from a marketing event.

A fancy American marketing event came to London for the first time and I managed to get a free ticket. Copywriting got a pretty good rep.

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what is Copywriting?

Since starting up as freelance copywriter I've realised that quite a lot of people don't know what that is.

‘Soo, what is copyrighting?...’ they might ask.

If you happen to be a Copywriter, then this is probably familiar. On the other hand you may have been pondering this question yourself. If the person asking the question is really keen they will often take a wild guess.

‘So, is that sort of to do with intellectual property law or something?’ or 'So, do you put the little (c) next to stuff?'

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