Posts tagged content
The one thing you need, to make sure people read your stuff

You want people to read your stuff. But it’s not easy.

Every moment you waste writing something that isn’t going to be read and therefore isn’t going to do anything for your business or organisation, is a moment better spent doing something else. I’m not saying you shouldn’t write that post, obviously. I’m just saying you need to make sure people read it.

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what is Copywriting?

Since starting up as freelance copywriter I've realised that quite a lot of people don't know what that is.

‘Soo, what is copyrighting?...’ they might ask.

If you happen to be a Copywriter, then this is probably familiar. On the other hand you may have been pondering this question yourself. If the person asking the question is really keen they will often take a wild guess.

‘So, is that sort of to do with intellectual property law or something?’ or 'So, do you put the little (c) next to stuff?'

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