You’ve got a blog on your site, but you’re not actually sure how to get people to read it. Here’s 5 things that are absolutely necessary if you want your blog to be effective and people to take notice.
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For written content to be truly effective, Google needs to see it as something which provides a substantial amount of information. A lengthier post will generally indicate that the text within is worth reading. An argument has been formed or a story has been told.
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